While working as an investment banker in Canada, I noticed that people in the west just took their supplements without doubt. They trusted them. Labels were clear, ingredients were well-researched, and there was no unnecessary marketing fluff.
But when it came to Indian brands, the reaction changed. There was hesitation. Too many claims, not enough clarity. And honestly, I felt the same. I couldn’t confidently pick a brand. So I started looking deeper – what actually makes a supplement work? The right ingredients, the right dosages, and results you can feel.
In 2020, I started Rasayanam. We began with Ashwagandha KSM-66, and today, we’ve grown to 20+ products — all built with one focus: something you can take daily, without overthinking it, and actually feel the difference.